I downloaded an album from a South African band called Goldfish. If you ever have seen the commercial for the Kia Soul, you've heard the song. The album is just as good as the single. If you get a chance I would strongly recommend giving it a listen. It's very soul / electronica, sort of reminds me of James White and the Blacks (there's an obscure reference for you) or a more soulful electronic version of Kid Creole and the Coconuts (another obscure reference for you).
While I am on the subject of downloading songs, or content, based on commercials - I personally find I am more influenced by commercials then any other form of content, even radio. I have at least ten songs on my Ipod which I downloaded based on hearing them in commercials. In fact, I hardly ever listen to commercial radio anymore, and when I do it's usually sportstalk or NPR. Sort of sad being that I have been a major radio guy all my life, but I suppose that's what happens when you get to be my demographic. The interesting thing (and the background point) is that most of the songs I've downloaded are from car commercials, and I don't drive. So, while the actual commercial has failed in its purpose (to get me to buy a car), it has succeded in getting me to download content. This is something I've thought a lot about. Product placement, to me, is the most effective way of getting intelectual product noticed. This is why music distributed via video game soundtracks have become so effective (I'm not just saying that, there are numbers which back me up, but I don't have them to cite. Google it if you don't believe me).
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